Celebrating 30 years

WHITSUNDAYS Marketing and Development (WM&D) is inviting all past employees and board members of the Whitsunday Tourism Association to their Christmas party to help celebrate the 30th anniversary of the Whitsunday Tourism Association.

The celebration will be held at the PCYC next Thursday, December 6 from 7pm until 9.30pm.

WM&D marketing services manager Danielle Krista said the night would be a special occasion to celebrate the milestone with the people who had evolved the organisation over its 30 years.

The association has been integral in uniting and growing tourism in the Whitsundays from it's first big partnership push in 1988, under the direction of Al Spilman to it's evolving brand management from "Whitsundays, Out of the Blue" to the most recent slogan "Whitsundays, 74 Island Wonders".

We anticipate a great turn out at the event with all past employees and board members, as well as current members attending on the night to celebrate the 30th anniversary," Mrs Krista said.

"It is important that we acknowledge those who established the organisation and have worked passionately for the Whitsundays over the years guiding it to become what it is today and continuing forward into the future," she said.

"I encourage everyone to spread the word that the hunt is on to find every single one of our previous colleagues to make this night a truly special celebratory reunion."

Previous employees and board members should register to attend the event at or call 4948 5900. WM&D also invites any members of the public with information on the history of the association, including photos, stories or other images to contact them.


1972-1975 - Whitsunday Visitors Bureau was established to focus on marketing the region (actually continued to operate through until around 1993).

1975-1985 - the Visitors Bureau was split into the Whitsunday Ratepayers Association and the Whitsunday Coast Development Association (WCDA) (which became Whitsunday Development Corporation and then Enterprise Whitsundays).

1975-1985 - the WCDA became a very strong organisation and further split into the Whitsunday Progress Association (1975-78), then the Whitsunday Tourism Authority (1978-82).

1982 - Incorporated as the Whitsunday Tourism Association in 1982.

2012 - Whitsunday Tourism Association (trading as Tourism Whitsundays) merged with Enterprise Whitsundays (formerly the WCDA) to form Whitsundays Marketing and Development.

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