Helen Scott has managed Long Island's Palm Bay Resort since 2014 and is spreading the message it's open for business and thriving.

Since the Breakfree Long Island Resort in neighbouring Happy Bay closed its doors in 2015, Ms Scott has been battling perception that the whole of the island - including Palm Bay - was also closed.

Ms Scott said this was definitely not the case and she wanted more Whitsunday locals and visitors from far and wide to know they could still come to the Palm Bay Resort.

"We've been doing really, really well but there's still people who think Long Island is shut," she said.

"Our resort still has 23 rooms and two houses available for guests."

Palm Bay Resort did close in 2010, but reopened in 2013, when the business spent a year rebuilding.

Ms Scott said it had transformed from rudimentary to sophisticated.

"We have a fully licensed bar and a special guest kitchen where you'll find everything you'd normally find in your kitchen at home," she said.

The resort has a self-catering concept where guests can cook their own food and have access to the kitchen.

But after their meals, guests can go back to their rooms and staff will clean up.

Ms Scott said she would describe Palm Bay as an authentic island resort.

"There's a rainforest look in the entry to the resort and all units are facing the Coral Sea," she said.

"It's all very intimate with swaying palm trees, bungalows metres from the sand and every room has its own hammock and deck."

Every room faces northwest, the perfect positioning to see the sunset.

Water taxi services run three times a day from Shute Harbour and twice a day from Hamilton Island.

Ms Scott said she had many ideas for the future of the resort including cosmetic changes.

"We're encouraging more day visitors, we want more yachts coming here and (we want) to bring music to the island," she said.

For more information visit www.palmbayresort.com.au