Passion turns to profession for rum connoisseur

VIVA LA RUMBLA: Justin Boseley and his rum importing business, La Rumbla, are quickly making a name for themselves in the Whitsundays.
VIVA LA RUMBLA: Justin Boseley and his rum importing business, La Rumbla, are quickly making a name for themselves in the Whitsundays.

AFTER years travelling the world while working on mega yachts in Europe and the Caribbean, Whitsunday resident Justin Boseley developed a taste for fine rum which he is now turning into a new career.

After returning to Australia he decided to put his plans into practice and spent years sourcing superior, award-winning quality boutique rum that would be appreciated by all rum drinkers.

Mr Boseley's company La Rumbla Imports now has the licence to import the award-winning Cubaney line of rums from the Dominican Republic and with recent figures showing the Whitsundays as the largest consumers of rum in Australia, he is confident that his product will take off.

"I'm looking forward to giving people in Australia a quality rum experience. First rum was a passion for me, then it turned into an obsession, and now it's my profession," he said.

"The Whitsundays is the sailing capital of Australia and there has always been a strong connection between rum and sailors - going back hundreds of years."

Although the spirit business is mostly controlled by large international companies, Mr Boseley believes he has a quality product which will appeal to the market in the Whitsundays and beyond.

Using the sophistication of online distribution, La Rumbla has set up an online store where anyone over the age of 18 can order boutique rum over the internet and have it delivered to their doorstep.

The boutique rum has already been well-received by bottle shops, bars and nightclubs in the region. For more information visit

Stay Connected

Update your news preferences and get the latest news delivered to your inbox.

Airlie send-off for Rufus tour

ON THEIR WAY: Rufus will wrap up their massive regional tour with a show at Magnums Hotel this month.

Rufus will play at Magnums next week

Taking on a personal touch

PERSONAL: Emily Krause is taking her tour to Magnums Airlie Beach in March.

Emily Dawn will hit up Magnums next month

No better place to plan for knot tying

GET PLANNING: The Whitsunday Wedding and Honeymoon Expo is fast approaching.

Check out the wedding and honeymoon expo next weekend

Local Partners

French tourist avoids jail for selling drugs

A French national avoided jail but was fined for supplying drugs in an Airlie Beach night club last year.

How Stay at Home Mum blogger Jody Allen struck it big

Jody Allen and Walt Collins will co-host the Seven Network's Stay at Home Mum television series from April.

Jody Allen's star continues to rise at incredible speed

Comedy with extra cheese

Paul Fenech is taking his TV series Fat Pizza on the road for a series of live shows.

Fat Pizza and Housos are coming to town

One of the top five car collections in the world

A 1950 Alvis TB14 Roadster is a highlight in the museum.

Gosford home to largest, privately-owned classic car collection.

MOVIE REVIEW: Trainspotting sequel as good as original

DIRECTOR Danny Boyle puts on a masterclass in how to use a 20-year gap between movies to your advantage.

How Karl Stefanovic's wife, kids found out about girlfriend

Karl Stefanovic and Jasmine Yarbrough after their day on Sydney Harbour. Picture: Jonathan Ng

Pictures splashed across tabloid were shock to family

WATCH: Toowoomba opera hopeful's incredible voice

Kaitlyn Orange attends Opera Queensland auditions at Empire Theatres for Opera at Jimbour, Saturday, February 18, 2017.

Opera hopefuls vie for parts in performance at Jimbour House

MKR turns spiteful in suddendeath elimination

Alyse and Matt battled Josh and Amy in a spiteful elimination cook-off.

Bottom of the ladder faces off in spiteful sudden-death cook-off.

Jilted Married At First Sight groom rejected again

Is Married at First Sight groom's second chance over already?

Sir Elton John coming to Mackay: What you need to know

Sir Elton will come to Mackay and Cairns in September.

Tickets to the concert go on sale on March 14

MAJOR ANNOUNCEMENT: Global superstar to rock Mackay in 2017

A major concert is set to rock Mackay this year.

Mackay, Cairns to host world's biggest superstars Sir Elton John

Popular island resort sells to loaded international investor

OUR PICK: Chris Foey's colourful shot of one of Gladstone's great tourism hot spots, Heron Island.

International investor snaps up piece of Gladstone paradise.

Expert: Why renters, home buyers may struggle

Matusik Property Insights director Michael Matusik.

What's next for the city's housing market

Massive seaside development of 3200 lots

DESIRABLE LIFESTYLE: The masterplan for the proposed Elliott Heads Estate.

"There's nothing else left along the coastline of Queensland now"

Potential home buyers punished for doing the 'right thing'

Should I go to university or buy a house?

Ready to SELL your property?

Post Your Ad Here!